As a key player in a blockchain-based startup's journey from concept to market, I focused on understanding the target audience and creating KPIs to gauge the product's success. I led the development of the product roadmap towards an MVP, evaluating and testing features while constructing a scalable design system & StoryBook to enable rapid iteration and front-end development.
The Provenance Proof initiative was born out of the need to bring transparency and traceability to the gemstone and jewellery industry. As the first-ever blockchain-based platform, it unravels the journey of each gemstone from rough to finished, providing a transparent and traceable solution for mines, labs, manufacturers, businesses, and customers.
I designed this innovative platform to offer a user-friendly interface that simplifies the authentication process, giving stakeholders a reliable way to uncover the full provenance of any gemstone. By tracking our success through KPIs, we've refined the platform to better address industry and customer needs.
The Provenance Proof initiative addressed the industry's need for advanced tools to trace gemstone and jewellery origins. By offering a transparent, secure, and reliable blockchain-based platform, we empowered mines, labs, manufacturers, businesses, and customers to easily authenticate their products.
The Stone Augmentation feature enables mines to quickly customize and expand their product offerings, streamlining authentication for labs, manufacturers, and retailers.
The advanced filtering options for stone, parcel, and jewellery inventories simplify and speed up the search process, ensuring ordering accuracy and consistency for mines, labs, manufacturers, businesses, and retailers.
Parcel Separation addresses the needs of businesses, retailers, and manufacturers by streamlining the process of editing and uploading bulk stones for further development or manufacturing. This powerful feature accelerates the jewellery development and manufacturing process, making it indispensable for the industry.
"The Provenance Proof initiative is revolutionizing the gems and jewellery industry, and we are incredibly proud of the team's hard work in creating this platform. Their dedication to offering customers assurance and transparency is unparalleled, and their commitment to a more ethical and sustainable industry is invaluable."
― Mr. A. J., CEO